Nobody joins a cult—they join hope. Promise. Purpose. A fix for pain. A vision of a better world.

Recruitment isn’t rational—it’s emotional. But you can be persuaded it’s rational, especially when a group of very warm and enthusiastic people claim to have found the one true answer… for everything.

And it’s not something that only happens to the naïve or broken. Given the right set of circumstances, anyone can get swept in without seeing through it. ANYONE.

Even people like you and me.

Obedience is not a virtue

Getting Culty

Cults don’t convince—they condition. They sell you everything you’ve ever wanted, for the price of everything you’ll ever have.

Cult tactics are instantly recognizable to anyone familiar with narcissistic abuse: love-bombing, fear, isolation, guilt, and oh-so-much gaslighting. The relentless emotional pressure warps your sense of reality until you’re too confused to even know who you are anymore. You take on their “new personality” and obey—because it hurts so much less that way. That’s how someone ends up outsourcing their own morality without even realizing it.

But you don’t have to stay a victim. Understanding how indoctrination works doesn’t just protect you from cultic abuse—it sharpens your defenses against emotional manipulation of any kind.

Knowledge isn’t just power. It’s freedom.